Error messages from Twine 2.0 when test or play

The (if:) command should be assigned to a variable or attached to a hook.►
Macros like this should usually be touching the left side of a hook: (if:$company is "micro")[Some text]

I need some code to be left and right of "*"►
I tried to use an operation on some data, but the data's type was incorrect.

Thanks for suggested solutions.